If you are not disrupting your business or industry, someone else is. Salim IsmailThis week we take the deepest of dives into some grand concepts and truths, as we look back on the conversation that VESA had with Salim Ismail on his podcast. The over two-hour conversation ranged from art, NFTs and creativity to spirituality, the phenomenon of growth in different contexts and the possibilities of Web3. What are the parameters that determine the fate of a movement, of a person, of a nation? How much decentralized and centralized elements do we need to thrive optimally? You don’t want to miss this chat, the type of which is not often heard in the space or elsewhere.
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For those wanting a bit more of a text summary first:
There is a certain vulnerability in pursuing art as a career. The cerebral, mundane self often protests in front of the unknown and unpredictable. Salim wanted to know what are some of the underlying factors that drive VESA’s process and the reason he became an .
‘There is always a catalyst or a facilitator in everything worthwhile, so for digital art it really is the NFT technology that proves scarcity, but even way before, when I started to bodypaint on people it was NLP that was the facilitator, the technology that made the process possible’. The oldest forms of art are likely cave painting and bodypainting, so I took it back all the way to the roots.
The two men talk for a moment about self authoring, which is a notion that has a strong, forward propelling nature that trusts in depicting a more favourable future as a part of your journey as a human. VESA poses the question, why art couldn’t be the mediator of a more self-authored society, where its role is not only to critique society but to give valuable insights and help individual people imagine an elevated way of living and thinking.
Flower of Life from the .
Portrait of Cosimo Medici
Speaking of purpose, Salim asks what gets VESA excited in the Web3 space these days, and VESA tells of one of his projects that he began with Brittaney Kaiser, the famous Cambridge Analytica whistle blower, whose life story VESA is turning into multi-layered NFT art with a complex concept around the production. Brittaney’s story is of course iconic when it comes to data ownership, but even when we think about digital identity and the leaps Web3 has seen on that front, it is incredible to think what lies ahead. VESA points out that as long as humans are the ones using Web3 spaces, human psychology will be the motivator behind our choices, like the motivation to purchase digital sneakers for metaverse use will be motivated by similar factors that purchasing designer brands in the real world is. Salim agrees on the gravitas of digital identity and tells a story from when he was the Creative Director at Yahoo! and how he understood the power of the blockchain and digital identity.
Promo image of the coming Brittany Kaiser Project
‘They say most significant innovations take around 20 years for mass adoption, and so that means that Bitcoin is a pre-teen still that needs a lot of guidance actually’.
A lot of what is possible is predicated on the axis of scarcity and abundance, and Salim makes the observation that technology is often very good at distributing scarce goods abundantly, like for example Uber, and that this is the female archetype that distributes rather than hoards. VESA makes the poignant observation that in our western societies, it is women that own most of the consumer debt and most consumer choices are made by women. Perhaps these statistics speak of a changed society, where women swipe right on dating apps only 5% of the time and give their attention to a very narrow sector of the male population. The natural structure, the geographical location, has been muted in the era of the internet.
What is happening in America?
The conversation returns to the concept of growth needing consolidation, when the two touch upon what is happening in America recently. ‘It is the fulfilment of abundance without enough consolidation’, Salim says. They talk about the structures and institutions that historically have provided that consolidation, and he adds ‘perhaps it is the spiritual and religious institutions that have done that in the past, and largely still today’. He makes an interesting parallel between Star Wars with its more religiously inspired themes and Star Trek that could be categorized as the more free thinking, blossoming creativity type of world view, and the general opposition of centralized and decentralized. VESA finds these two forces to have a uniquely different outlook on life altogether; the discovering and the engineering type. The discovering type, typically, believes in some universal natural laws as opposed to the engineering type, which believes that most things are how we make them to be, with little underlying principles.
‘Making art is unique in a sense that it can bridge the gap between those two types of people, but at the same time it is important to avoid the messiah complex and to just keep facilitating awe’, he says.
As the first adopters of Web3, we live in an extraordinary time in history. We have more opportunities than any other people in the history of the Earth. It is incredible to think that a small team of tech enthusiasts went ahead with their plans against all the doubters and created Ethereum, a coin that is in the center vortex of creating the new creative economy. Salim tells an example of impoverished people creating a 3D printed sports car in Sri Lanka, and how the heads of German auto giants could not cope with this reality, where the power wasn’t tightly gatekept and regulated.
A 3D model of the VESA
‘I think that’s what art can do so beautifully- easy people into these new paradigms without intimidating them so much’
There was a resounding agreement to sit down for vol. 2 soon, as most of these topics were just scratched on the surface.
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V E S A
Crypto & NFT Artist
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